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Crescendo Lab Adopts Google Agentspace, Setting a New Enterprise‑AI Benchmark.

2025-06-12
At Google Cloud Summit Taipei, Google Cloud Taiwan General Manager 陳愷新 announced Crescendo Lab’s official partnership with Google Cloud.

Crescendo Lab, Asia’s leading business‑communication platform, announced at Google Cloud Summit Taipei that it has integrated Google Agentspace, becoming one of the first enterprise partners to deploy the advanced AI framework. By connecting BigQuery with Vertex AI, the company enables its products to shift from passive response to proactive insight, bringing real‑time, data‑driven decision‑making into enterprise workflows.

The move marks a concrete step in Crescendo Lab’s AI‑First transformation, embedding machine learning into product development, internal operations, and customer engagement across its core markets in Taiwan, Japan, Thailand, and Singapore. This commitment to innovation and operational excellence has also earned Crescendo Lab LINE Gold Partner recognition for four consecutive years, the only SaaS provider in Asia to hold this distinction.

Following Global Innovation: Crescendo Lab's Native B2B Strategy 

HubSpot’s Deep Research Connector, which embeds ChatGPT in CRM workflows, illustrates how generative AI can transform marketing, sales, and customer‑service operations when coupled with enterprise data. Crescendo Lab’s collaboration with Google Agentspace aligns with this trend while adding a key advantage: Agentspace was engineered from day one for B2B security, governance, and permission control.

The integration strengthens Crescendo Lab’s dual‑track AI roadmap:

Both platforms will use Agentspace as a unified search and reasoning engine, allowing teams to surface insights across customer journeys without rebuilding existing systems.

Breaking Knowledge Silos, Building Intelligent Databases

IDC notes that unified data foundations are critical for “Agentic AI.” Many enterprises still store documents across Google Drive, Slack, and Slides, creating fragmented knowledge and slow searches. With Agentspace, MAAC now taps BigQuery and Vertex AI directly to deliver cross‑platform search, summarization, and analytics in real time, turning static content into interactive AI services.

“Our mission is to redefine enterprise‑customer communication through AI, and Agentspace is the engine behind it,” said Jin Lin, co‑founder and CEO, Crescendo Lab. “Clients can now convert billions of messages and behavioral signals into immediate, data‑led actions.”

Crescendo Lab Leads Implementation, Cuts Marketing Operations Time by 80%

Crescendo Lab’s internal rollout has produced measurable gains:

Native integration with BigQuery and other Google Cloud services supports real‑time dashboards and “proactive” AI models.

“Crescendo Lab’s Agentspace deployment shows how AI and analytics boost enterprise efficiency,” said 張鈞凱, Google Cloud Taiwan Vice President of SMB Business. “We look forward to seeing the company extend these benefits to its customers.”

AI‑First Vision: From Implementation to Leadership

Crescendo Lab has declared an AI‑First operating model, embedding machine learning in product development, internal workflows, and customer interactions. An AI Handbook, ongoing staff training, and organization‑wide best practices aim to make AI a core competency.

With MAAC and CAAC now used across Taiwan, Japan, Thailand, and Singapore, Crescendo Lab plans to help more Asian enterprises harness AI efficiently and strengthen their competitive position in the digital economy.

About Crescendo Lab
Crescendo Lab is an AI-powered MarTech and SalesTech platform specializing in conversational commerce. We help brands craft seamless, data-driven engagement strategies across messaging channels like LINE, WhatsApp, SMS, and more. Serving over 700 global brands, our vision is to become Asia’s leading cloud-based business communication service—enabling companies to harness AI-driven marketing automation, data integration, and smart communication tools to boost growth, enhance user experience, and deepen customer engagement.
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